#Open to Work

 Let's Design Something

      Beautiful.
      Useful.
      Together.
    

I'm Loy, your UX/UI designer and partner in crafting exceptional user experiences! 🚀 Helping you elevate your business with clean, modern, and creative design solutions.

Connect with me

See my work

Redesigning the user experience for tracking activities & health of pets for 50K+ users.

What was the goal?

The primary goal of the DogLog app redesign project was to enhance the user experience, making it more intuitive and enjoyable for dog owners to log and track their pet's activities effortlessly.

View full case study

What were the results?

Post-redesign, user engagement increased by 25%, and positive feedback surged by 30%. Additionally, there was a significant 15% improvement in task success rates, demonstrating the successful impact of the redesign on user interactions and satisfaction.

What was the challenge?

Faced with an outdated design and usability issues, the DogLog app needed a transformation to meet modern standards and address user frustrations. Also impacted the business goal of retaining users and staying relevant in modern trends. This challenge set the stage for a comprehensive redesign aimed at elevating both functionality and aesthetics.

How did I solve it?

Through strategic UX/UI enhancements, the DogLog app now boasts an improved interface through a modular design system, streamlined navigation, and added features for a seamless user experience through usability testing. The redesign aligns with the app's goal of simplifying the tracking and recording of daily dog activities.

Redesigning the user experience for tracking activities & health of pets for 50K+ users.

Redesigning a fresh and modern website for the agricultural tech industry.

A dynamic collection of news articles tailored for the government contracting audience.

More To Explore

Envano

Creating an overarching digital experience with the agency’s website redesign.

View case study
Endries International

Rebranding and scaling a fastener distributor company with a website refresh.

View case study
Festival Foods Turkey Trot

Designing a smooth and user-friendly community-base fun run website for 10+ locations in Wisconsin.

View case study
Xia's Boutique

Establishing a new brand identity for a small privately owned jewelry business.

View case study
Festival Foods

Increasing customer satisfaction with ongoing grocer ad campaign.

View case study

Helpful Guides & Resources

As I slowly dip my toes into the world of solopreneur, checkout some of my helpful guidelines and resources for designers who are looking to stay efficient!